Art direction · Creative concept · Photography briefing
A corner of your home, dedicated entirely to you. For this project I worked as art director, developing the visual concept, building the story behind the shoot, and briefing the photographer on everything from mood to composition.
Company
The(Beemine)Lab
Photographer
Lúa Oliver
The images were used across social media, the brand's website, and a street marketing campaign. A single visual story that travelled across every touchpoint.